Internal Documentation

Recipe Labs Platform Guide

Comprehensive documentation for employees and partners. This guide covers all tools in the Recipe Labs ecosystem, from lead generation to content automation.

00 Quick Access

Launch Lead Gen
Launch Email Builder
Launch Playbook
Launch Scraper

01 Apps Inventory & Mapping

Below is a complete inventory of all Recipe Labs applications, their URLs, and current connection status.

App URL Status
Lead Gen leadgen.madebyrecipe.com Connected
Email Builder emailbuilder.madebyrecipe.com Connected
Playbook Generator playbook.madebyrecipe.com Connected
Media Scraper scraper.madebyrecipe.com Connected
Tools Bundle tools.srv1167160.hstgr.cloud Connected

03 Lead Gen

Lead Generation System

leadgen.madebyrecipe.com
Connected

Powerful lead generation tool for building targeted prospect lists. Extract business contacts, verify emails, and export clean data for outreach campaigns.

Business Search Email Verification CSV Export Industry Filters
How to Use Lead Gen
1
Define Your Target Audience
Use the industry filters to narrow down your search. Select location, business type, company size, and other relevant criteria.
2
Run Search & Review Results
Execute your search and review the returned prospects. Each result includes business name, contact information, and verification status.
3
Verify & Clean Data
Use the built-in email verification to ensure deliverability. Remove invalid or risky addresses before export.
4
Export Your List
Download your cleaned lead list as CSV. Ready for import into your CRM or email marketing platform.
Best Practices for Lead Gen
  • Start narrow, then expand - Begin with specific criteria and broaden if you need more leads
  • Always verify emails - A 95%+ deliverability rate protects your sender reputation
  • Segment by industry - Create separate lists for different verticals
  • Regular cleanup - Re-verify lists older than 90 days before campaigns
  • Respect opt-outs - Maintain a master suppression list
Pro Tip
Combine Lead Gen with Email Builder for a complete outreach workflow. Generate leads, create personalized email campaigns, and track performance all within the Recipe Labs ecosystem.

04 Email Builder

Email Campaign Builder

emailbuilder.madebyrecipe.com
Connected

Create professional email campaigns with our drag-and-drop builder. Industry-specific templates, personalization tokens, and HTML export for any ESP.

Drag & Drop Industry Templates Personalization HTML Export
Available Email Templates

Industry-specific templates available:

  • Law Firms - Professional legal services outreach
  • Dental Practices - Appointment reminders, promotions
  • Fitness Studios - Membership drives, class schedules
  • Retail Stores - Promotions, loyalty programs
  • Restaurants - Reservations, special events
  • Home Services - Seasonal campaigns, maintenance reminders
  • Professional Services - B2B outreach templates
  • Beauty Salons - Appointment booking, specials
  • Nonprofits - Donation appeals, newsletters
  • Real Estate - Listings, market updates
Using the Editor
1
Select a Template
Browse by industry or start from scratch. All templates are mobile-responsive by default.
2
Customize Content
Edit text, swap images, adjust colors. Use the drag-and-drop interface to rearrange sections.
3
Add Personalization
Insert merge tags like {{first_name}}, {{company}}, etc. These will populate from your lead list.
4
Preview & Export
Test on desktop and mobile views. Export as HTML to import into your email service provider.
{{first_name}} - Recipient's first name {{last_name}} - Recipient's last name {{company}} - Company name {{industry}} - Industry vertical {{custom_1}} - Custom field 1

05 Playbook Generator

Sales Playbook Generator

playbook.madebyrecipe.com
Connected

Generate comprehensive marketing playbooks tailored to specific industries. Content strategy, social media calendars, email sequences, and sales scripts.

AI-Powered Industry-Specific Content Calendar Sales Scripts
What's Included in a Playbook

Each generated playbook includes:

  • Executive Summary - High-level strategy overview
  • Target Audience Analysis - Detailed buyer personas
  • Content Strategy - Blog topics, social posts, video ideas
  • 30-Day Content Calendar - Ready-to-execute posting schedule
  • Email Sequences - Nurture campaigns and follow-up templates
  • Social Media Templates - Platform-specific post formats
  • Sales Scripts - Cold call and objection handling guides
  • KPI Dashboard - Metrics to track success
Generation Settings

Configure your playbook with these inputs:

  • Industry - Select from 20+ industry verticals
  • Business Size - Startup, SMB, or Enterprise
  • Primary Goals - Brand awareness, lead gen, sales, retention
  • Budget Tier - Affects recommended tactics and channels
  • Team Size - Scales execution complexity
  • Timeline - 30, 60, or 90-day plan
Important Note
Generated playbooks are starting points. Always customize content to match your client's specific brand voice, goals, and market position before delivery.

06 Media Scraper

Web Media Scraper

scraper.madebyrecipe.com
Connected

Extract images and media files from any webpage. Filter by size, select specific assets, and batch download for your design projects.

Any URL Size Filters Batch Select ZIP Download
How to Use the Scraper
1
Enter Target URL
Paste the full URL of the webpage you want to scrape. The tool will analyze all media on the page.
2
Apply Filters
Filter by minimum image dimensions, file type (JPG, PNG, SVG, etc.), or exclude certain patterns.
3
Select Assets
Browse the results grid. Click to select individual images or use "Select All" for batch operations.
4
Download
Download individual files or get all selected assets as a ZIP archive.
Ethical Use Reminder
This tool is for sourcing inspiration, reference materials, and public assets. Always respect copyright, licensing, and terms of service. For client work, use properly licensed stock imagery or original content.

07 Tools Bundle

Automation Tools Bundle

tools.srv1167160.hstgr.cloud
Connected

Collection of utility tools including email validation, social media asset resizing, metadata stripping, and document conversion.

Email Validator Social Resizer Metadata Stripper Doc to HTML
Email Validator

Batch verify email lists before sending campaigns.

  • Syntax validation - Check for properly formatted addresses
  • MX record lookup - Verify domain accepts mail
  • Disposable domain detection - Flag temporary email services
  • Risk scoring - Rate deliverability likelihood
  • CSV upload/export - Handle bulk lists easily

Processing speed: ~1,000 emails per minute

Social Asset Resizer

One image → all social media sizes.

Supported platforms and dimensions:

  • Instagram - Feed (1080x1080), Story (1080x1920), Reel Cover
  • Facebook - Post (1200x630), Cover (820x312), Story
  • Twitter/X - Post (1200x675), Header (1500x500)
  • LinkedIn - Post (1200x627), Banner (1128x191)
  • YouTube - Thumbnail (1280x720), Banner (2560x1440)
  • TikTok - Cover (1080x1920)
  • Pinterest - Pin (1000x1500)

Export as individual files or bundled ZIP.

Metadata Stripper

Remove hidden data from images for privacy and file optimization.

  • GPS data removal - Strip location coordinates
  • Device info - Remove camera/phone identifiers
  • EXIF data - Clear all embedded metadata
  • File optimization - Reduce file size by 20-40%
  • Batch processing - Handle multiple files at once
Privacy Reminder
Always strip metadata from images before sharing publicly or with clients. Location data and device information can pose security risks.
Doc to HTML Converter

Convert documents to clean, email-ready HTML.

  • Support for DOCX, RTF, and TXT formats
  • Clean HTML output (no Word cruft)
  • Preserves basic formatting (bold, italic, lists)
  • Email-client compatible code
  • Copy-paste ready output

Perfect for converting client-provided content into email templates.

08 Recommended Workflows

Complete Outreach Campaign Workflow

End-to-end campaign setup using the Recipe Labs ecosystem:

1
Generate Playbook (Playbook Generator)
Create industry-specific strategy including email sequences and content calendar.
2
Build Lead List (Lead Gen)
Search for prospects matching your target criteria. Export verified contacts.
3
Validate Emails (Tools Bundle)
Run your list through Email Validator for maximum deliverability.
4
Create Email Campaign (Email Builder)
Build your email using industry templates. Add personalization tokens.
5
Source Visual Assets (Media Scraper)
Gather reference imagery and inspiration for campaign visuals.
6
Prepare Images (Tools Bundle)
Resize for all platforms and strip metadata before publishing.

09 Best Practices

Data Security Guidelines
  • Never share login credentials for Recipe Labs tools
  • Don't store client lead lists on unsecured devices
  • Always strip metadata from images before delivery
  • Use encrypted connections when accessing tools remotely
  • Log out of shared workstations after each session
Performance Optimization
  • Process lead lists in batches of 1,000 for optimal speed
  • Compress images before uploading to resizer (faster processing)
  • Export playbooks as PDF for client delivery (faster than live generation)
  • Use Chrome or Firefox for best tool compatibility
  • Clear browser cache monthly for optimal performance

10 Troubleshooting

Common Issues & Solutions

Tool not loading?

  • Clear browser cache and cookies
  • Try incognito/private browsing mode
  • Disable browser extensions temporarily
  • Check internet connection stability

Export not working?

  • Ensure pop-up blocker is disabled for our domains
  • Check available disk space
  • Try a different browser
  • Reduce batch size if processing large files

Email validation timing out?

  • Split large lists into smaller batches
  • Wait a few minutes and retry
  • Some domains may have rate limiting - normal behavior
Getting Support

For technical issues or questions not covered in this guide:

  • Email: support@madebyrecipe.com
  • Response time: Within 24 business hours
  • Include: Tool name, browser version, screenshot of error

For urgent production issues, contact the team lead directly via Slack.